The Destination Creation Course
The Destination Creation Course
Monday, May 22, 2023 (7:00 PM - 8:30 PM) (PDT)
Description
Businesses across various sectors, including retail, hospitality, and services, have recognized the importance of adapting to the changing needs of their customers. To help them succeed in this endeavor, the Destination Creation Course offers a comprehensive solution that leverages product differentiation and digital strategies to attract and retain customers. By participating in the course, independent businesses and communities can differentiate themselves and increase customer traffic from local and non-local markets.
Registration required: https://www.raincatalysts.org/destinationcreation#apply
Costs are covered for 40 businesses in Rural Linn and Benton County communities* thanks to funding from Business Oregon and a partnership between The Rural Economic Alliance (REAL) and RAIN Catalysts. Seats are limited.
What you will learn:
- May 1st Becoming a Destination Business
- May 2nd Your Unique Positioning
- May 8th Your Leadership Responsibility
- May 9th Targeting Your Most Profitable Customers
- May 15th Capturing Consumer and Media Attention
- May 16th Creating a Customer-Focused Company
- May 22nd Marketing Your Destination Business
- May 23rd Collective Marketing
- June 8th Recognition at Entrepreneur Showcase